Alicia Key's New Company

The 28-year-old Grammy Winning Award singer, Alicia Keys, is launching AK Worldwide, a new company that will handle the singer's projects especially those outside of music.

"It is really about finding ways to bring forth things into the world that will give you and all the people that encounter them, and myself, inspiration," she said.

Her first project is The Barber's Daughters, a handcrafted jewelry line engraved with messages of hope and wisdom. Furthermore, she also will launch a new Web site, iamasuperwoman.com, devoted to spotlighting inspirational women and causes that will fill a missing gap in the blogosphere, Keys said.

Keys said the creativity required to be a businesswoman has spilled over to her music, and that it's reflected on her fourth studio CD, "The Element of Freedom," to be released Dec. 1.

The lead single, "Doesn't Mean Anything," teaches people that having success is unimportant unless there's someone to share it with, Keys said.

Keys credits Oprah Winfrey and other business-minded people with turning on her entrepreneurial spirit.